01
–
changing analytics.
Changing lives.
Healthcare Analytics brands are sterile, expected and cold; but Siftwell is different. They combine powerful AI with real-world managed care experience to give their platform an advantage and instill confidence that goes beyond numbers.
We created a tech-forward, confident visual ID paired with a warm and approachable tone of voice, and color palette. This allowed us to tell an authentic analytics story, while also humanizing the brand.
PACKAGING / DESIGN / CREATIVE DIRECTION / ILLUSTRATION